Discover how you measure and optimize your in-store retail media
Retail media is having a moment. And it's easy to see why, with Reuters reporting that profit margins for retail media sales can be as high as 90%. Yes...nine-zero.
But what do consumers think of in-store advertising? And more importantly - what do CPGs want to know to feel confident in giving retailers more of their precious ad budget?
In this study of 135,000 consumers from around the world, we dig into what retailers need to be thinking about to create and maintain a world-leading retail media network.
Download the report today to find out:
The financial impact of retail media networks and their growing relevance for retailers
Consumer attitudes towards in-store advertising and how it affects their shopping behaviors
Seven ways to boost your retail media strategy and deliver for CPGs and consumers alike
Download your FREE copy today, packed to the rafters with detailed analysis, data, and the hottest retail industry expert view.
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